How Metaview Streamlined Global Merch Operations with Monday Merch
Monday Merch partnered with Metaview to replace a scattered, manual merch process with a fully centralized system, covering onboarding packs, warehousing, and shipping across the UK and US.
Violeta Moro
Events & Community Lead, Metaview
As Metaview scaled fast, the way they handled merch had to keep up. What started as people grabbing items from the office and heading to the post office needed to become something far more structured. Stephanie Tsimis, Marketing Lead, and Violeta Moro, Events & Community Lead, share how Monday Merch helped them build a merch operation that now runs smoothly across two continents.
About Metaview
Metaview is an AI recruiting platform built for winning talent. Trusted by recruiters, hiring managers, and leaders at 4,000+ organizations worldwide, Metaview helps teams source, engage, and hire better with AI agents that handle everything from notetaking and sourcing to outreach, reports, and job posts. Headquartered in London with a growing presence in the United States, Metaview is on a mission to bring radical efficiency and precision to the hiring process.
The Challenge: Building a Merch Process for a Scaling Company
When Stephanie joined Metaview as the first full-time marketing hire, the team was around 15 people and merch was handled entirely on an ad hoc basis. Items were taken from the office, shipped manually, and there was no central process. As the company grew toward 30 people and beyond, operations became more sophisticated and a real solution was needed.
When Violeta joined as Events & Community Lead, consolidating all merch activity under one platform became an immediate priority.
The key requirements were clear:
A centralized system to manage all merch operations
Warehousing to keep products stocked and ready to ship
Global shipping to reach a distributed team and customer base across Europe and the US
A platform intuitive enough to delegate and manage day-to-day without friction
Managing this internally would have added significant operational overhead to a fast-moving team. They needed a partner who could take ownership of the full merch journey.
Our Approach: From Manual to Fully Centralized
Monday Merch stepped in as a full-service partner, handling everything from product selection and production to warehousing, shipping, and platform management.
Onboarding Packs That Leave a Lasting Impression
At the heart of the collaboration is Metaview's welcome kit for new team members and customers. Monday Merch worked with the Metaview team to build a pack that reflects the brand and makes a genuine impression on arrival.
The core product range includes:
Premium organic cotton sweaters (black), the hero item worn consistently across the team
Bespoke hardcover notebooks and Moleskine notebooks, custom-branded to match Metaview's identity
"The First 90 Days" hardcover books, a fitting choice for a platform built around better hiring
Custom-wrapped Tony's Chocolonely chocolate bars
Premium branded boxes, customized inside and out
Supporting items including T-shirts, lanyards, luggage tags with Find My, and PVC cards
One detail worth noting: Metaview's bespoke notebooks carry a label describing them as a non-AI note taker, a nod to the very thing Metaview automates for its customers. It is the kind of brand-aware product detail that only a close working relationship makes possible.
The packs have landed. Customers reach out to mention they use the merch. New team members receive their kit and it has become something of a cult moment at Metaview. Everyone wears their sweater to the office.
Warehousing and Platform Management
Monday Merch manages stock across warehouses in Europe and the United States, giving Metaview the ability to ship quickly to recipients in both regions without managing logistics themselves. The platform handles storage, inventory, and direct delivery to end recipients. The ability to delegate all of that, as Violeta describes it, has been game changing.
EU and US Shipping at Scale
As Metaview expanded its US presence, Monday Merch expanded with them. Shipments now go out from London and across four US cities, with local production and fulfillment ensuring fast, reliable delivery on both sides of the Atlantic.
The Results: A Merch Operation That Scales With the Business
Since bringing Monday Merch on board, Metaview has moved from a process that was entirely manual to one that runs with minimal internal effort.
Key outcomes include:
A fully centralized merch operation, replacing a scattered, ad hoc approach
Consistent, high-quality onboarding packs delivered across the UK and US
Warehoused stock managed and shipped without internal overhead
Positive feedback from customers and team members alike
A long-running partnership, now spanning two years and counting
What Metaview Says About the Collaboration
For Violeta, the value of Monday Merch comes down to one thing: they act as a true partner for a scaling company. The ability to ask for whatever is needed and have the team adapt, without adding operational burden internally, is what has made the partnership work.
Stephanie echoes the same sentiment. The transition from manual and scattered to fully streamlined happened because Monday Merch made it easy, from the platform to the products to the people behind it.
Looking Ahead
With US operations now active and the partnership well established, Metaview and Monday Merch continue to grow together. As the team scales further, the infrastructure is already in place to support it, with Monday Merch remaining a trusted partner for every new hire kit, customer pack, and brand moment ahead.
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