Top 10 Merch Stores from world famous tech companies
Even though I still need to Google "how to add a new folder to my MacBook?" or "where do my screenshots go?", I am still excited about these merch stores from some of the top software companies. I just think there's something magical and almost nostalgic about them.
When done right, a merch store can be an extension of the company's personality and spirit—and, of course, the cheapest form of advertising. How genius do you have to be to get people to willingly pay you to promote your brand?
In this review, we’ll be exploring some of the best company merch stores in tech—spotlighting unique products that stand out and uncovering hidden gems you might have missed. If you’re into design, technology, and, of course, fire merch, stay tuned. I’ll be diving into the ten best merch stores from top software companies—and trust me, you’ll want to add these to your shopping cart.
Even though I still need to Google "how to add a new folder to my MacBook?" or "where do my screenshots go?", I am still excited about these merch stores from some of the top software companies. I just think there's something magical and almost nostalgic about them.
When done right, a merch store can be an extension of the company's personality and spirit—and, of course, the cheapest form of advertising. How genius do you have to be to get people to willingly pay you to promote your brand?
In this review, we’ll be exploring some of the best company merch stores in tech—spotlighting unique products that stand out and uncovering hidden gems you might have missed. If you’re into design, technology, and, of course, fire merch, stay tuned. I’ll be diving into the ten best merch stores from top software companies—and trust me, you’ll want to add these to your shopping cart.
Even though I still need to Google "how to add a new folder to my MacBook?" or "where do my screenshots go?", I am still excited about these merch stores from some of the top software companies. I just think there's something magical and almost nostalgic about them.
When done right, a merch store can be an extension of the company's personality and spirit—and, of course, the cheapest form of advertising. How genius do you have to be to get people to willingly pay you to promote your brand?
In this review, we’ll be exploring some of the best company merch stores in tech—spotlighting unique products that stand out and uncovering hidden gems you might have missed. If you’re into design, technology, and, of course, fire merch, stay tuned. I’ll be diving into the ten best merch stores from top software companies—and trust me, you’ll want to add these to your shopping cart.
Feb 13, 2025
Feb 13, 2025
Ideas, Tips & Inspiration
Ideas, Tips & Inspiration
6
6
Min Read
Min Read
The First Batch: First 5 Stores from Tech’s Biggest Players
1. Figma – The Designer’s Playground
Figma’s merch perfectly captures the playfulness and creativity that make them a go-to for UI/UX designers. The site itself feels like an extension of their design philosophy—clean, interactive, and just fun to explore. Just like their software, the merch is all about aesthetics and usability, making it a dream for digital creators who appreciate both style and function. While browsing, I felt every item was intentionally designed—not just some hoodie slapped with a logo.
Out of all ten stores, Figma’s was my favourite. Most of all, I loved the interactiveness of their online store and I felt I could sit for hours just clicking on some random T-shirt to see what would happen—an example of great user experience! This stood out for me, as many of these software companies put all their creativity into the merch itself, leaving their store layouts feeling a bit lifeless.
2. GitHub – A Developer’s Dream Merch
GitHub is the heart of the developer world, hosting millions of repositories and serving as the backbone of open-source collaboration. If you didn’t understand any of that, like me, you might just enjoy their Octocat mascot, which was just a random piece of artwork by designer Simon Oxley, the very same who made the original Twitter bird. More than just a platform for code, GitHub has cultivated a strong developer culture, and their merch store reflects that identity. Their items seem to be designed for coders—or just one finger typers—cozy hoodies, socks, and endearing keycaps.
3. Perplexity AI – AI Meets Streetwear
Fun things first—I’m a sucker for a good sticker pack and coffee beans :D
Serious things second—Perplexity AI is an AI-driven search and answer engine on a mission to transform how people interact with information. They created the “Perplexity Supply” online store, offering a curated selection of trendy, understated apparel and accessories that reflect the company’s commitment to innovation, knowledge-sharing, and simplicity. Each piece embodies Perplexity’s philosophy—blending functional design with a curiosity-driven mindset. I’m a sucker for a good sticker pack and coffee beans :D
Serious things second, Perplexity AI is an AI-driven search and answer engine on a mission to transform how people interact with information. They created the “Perplexity Supply” online store, offering a curated selection of trendy, understated apparel and accessories that reflect the company’s commitment to innovation, knowledge-sharing, and simplicity. Each piece embodies Perplexity’s philosophy—blending functional design with a curiosity-driven mindset.
4. Zapier – Automation with Personality
Opening their merch store, Automatic Apparel, and seeing the tagline "Zapier makes you Happier" made me smile—mission accomplished. You wouldn’t expect Zapier’s main goal to be workflow automation when their laid-back jogger and bucket hat aesthetic screams remote work vibes. It’s the perfect fit for freelancers and professionals who thrive in a work-from-anywhere lifestyle.
5. Atlassian – Teamwork in Style
Store: Atlassian Team Supply Co.
Atlassian, the force behind Jira, Confluence, and Trello, is built on the foundation of teamwork and collaboration. Their store, Team Supply Co., conveys their ethos that great things happen when people work together. They’ve even extended this collaborative mindset to the next generation with "Lil' Teammates" I thought the fact that they have merch for babies, and on the next page a mug that says ‘Don’t @#$% the planet’ was pretty cheeky. :)
1. Figma – The Designer’s Playground
Figma’s merch perfectly captures the playfulness and creativity that make them a go-to for UI/UX designers. The site itself feels like an extension of their design philosophy—clean, interactive, and just fun to explore. Just like their software, the merch is all about aesthetics and usability, making it a dream for digital creators who appreciate both style and function. While browsing, I felt every item was intentionally designed—not just some hoodie slapped with a logo.
Out of all ten stores, Figma’s was my favourite. Most of all, I loved the interactiveness of their online store and I felt I could sit for hours just clicking on some random T-shirt to see what would happen—an example of great user experience! This stood out for me, as many of these software companies put all their creativity into the merch itself, leaving their store layouts feeling a bit lifeless.
2. GitHub – A Developer’s Dream Merch
GitHub is the heart of the developer world, hosting millions of repositories and serving as the backbone of open-source collaboration. If you didn’t understand any of that, like me, you might just enjoy their Octocat mascot, which was just a random piece of artwork by designer Simon Oxley, the very same who made the original Twitter bird. More than just a platform for code, GitHub has cultivated a strong developer culture, and their merch store reflects that identity. Their items seem to be designed for coders—or just one finger typers—cozy hoodies, socks, and endearing keycaps.
3. Perplexity AI – AI Meets Streetwear
Fun things first—I’m a sucker for a good sticker pack and coffee beans :D
Serious things second—Perplexity AI is an AI-driven search and answer engine on a mission to transform how people interact with information. They created the “Perplexity Supply” online store, offering a curated selection of trendy, understated apparel and accessories that reflect the company’s commitment to innovation, knowledge-sharing, and simplicity. Each piece embodies Perplexity’s philosophy—blending functional design with a curiosity-driven mindset. I’m a sucker for a good sticker pack and coffee beans :D
Serious things second, Perplexity AI is an AI-driven search and answer engine on a mission to transform how people interact with information. They created the “Perplexity Supply” online store, offering a curated selection of trendy, understated apparel and accessories that reflect the company’s commitment to innovation, knowledge-sharing, and simplicity. Each piece embodies Perplexity’s philosophy—blending functional design with a curiosity-driven mindset.
4. Zapier – Automation with Personality
Opening their merch store, Automatic Apparel, and seeing the tagline "Zapier makes you Happier" made me smile—mission accomplished. You wouldn’t expect Zapier’s main goal to be workflow automation when their laid-back jogger and bucket hat aesthetic screams remote work vibes. It’s the perfect fit for freelancers and professionals who thrive in a work-from-anywhere lifestyle.
5. Atlassian – Teamwork in Style
Store: Atlassian Team Supply Co.
Atlassian, the force behind Jira, Confluence, and Trello, is built on the foundation of teamwork and collaboration. Their store, Team Supply Co., conveys their ethos that great things happen when people work together. They’ve even extended this collaborative mindset to the next generation with "Lil' Teammates" I thought the fact that they have merch for babies, and on the next page a mug that says ‘Don’t @#$% the planet’ was pretty cheeky. :)
1. Figma – The Designer’s Playground
Figma’s merch perfectly captures the playfulness and creativity that make them a go-to for UI/UX designers. The site itself feels like an extension of their design philosophy—clean, interactive, and just fun to explore. Just like their software, the merch is all about aesthetics and usability, making it a dream for digital creators who appreciate both style and function. While browsing, I felt every item was intentionally designed—not just some hoodie slapped with a logo.
Out of all ten stores, Figma’s was my favourite. Most of all, I loved the interactiveness of their online store and I felt I could sit for hours just clicking on some random T-shirt to see what would happen—an example of great user experience! This stood out for me, as many of these software companies put all their creativity into the merch itself, leaving their store layouts feeling a bit lifeless.
2. GitHub – A Developer’s Dream Merch
GitHub is the heart of the developer world, hosting millions of repositories and serving as the backbone of open-source collaboration. If you didn’t understand any of that, like me, you might just enjoy their Octocat mascot, which was just a random piece of artwork by designer Simon Oxley, the very same who made the original Twitter bird. More than just a platform for code, GitHub has cultivated a strong developer culture, and their merch store reflects that identity. Their items seem to be designed for coders—or just one finger typers—cozy hoodies, socks, and endearing keycaps.
3. Perplexity AI – AI Meets Streetwear
Fun things first—I’m a sucker for a good sticker pack and coffee beans :D
Serious things second—Perplexity AI is an AI-driven search and answer engine on a mission to transform how people interact with information. They created the “Perplexity Supply” online store, offering a curated selection of trendy, understated apparel and accessories that reflect the company’s commitment to innovation, knowledge-sharing, and simplicity. Each piece embodies Perplexity’s philosophy—blending functional design with a curiosity-driven mindset. I’m a sucker for a good sticker pack and coffee beans :D
Serious things second, Perplexity AI is an AI-driven search and answer engine on a mission to transform how people interact with information. They created the “Perplexity Supply” online store, offering a curated selection of trendy, understated apparel and accessories that reflect the company’s commitment to innovation, knowledge-sharing, and simplicity. Each piece embodies Perplexity’s philosophy—blending functional design with a curiosity-driven mindset.
4. Zapier – Automation with Personality
Opening their merch store, Automatic Apparel, and seeing the tagline "Zapier makes you Happier" made me smile—mission accomplished. You wouldn’t expect Zapier’s main goal to be workflow automation when their laid-back jogger and bucket hat aesthetic screams remote work vibes. It’s the perfect fit for freelancers and professionals who thrive in a work-from-anywhere lifestyle.
5. Atlassian – Teamwork in Style
Store: Atlassian Team Supply Co.
Atlassian, the force behind Jira, Confluence, and Trello, is built on the foundation of teamwork and collaboration. Their store, Team Supply Co., conveys their ethos that great things happen when people work together. They’ve even extended this collaborative mindset to the next generation with "Lil' Teammates" I thought the fact that they have merch for babies, and on the next page a mug that says ‘Don’t @#$% the planet’ was pretty cheeky. :)
The Final Drop: 5 More Iconic Merch Stores You Can’t Miss
6. Miro – Whiteboarding, but Make It Fashion
Miro is known for its collaborative online whiteboarding tool, used mostly by creative and remote teams. Their merch celebrates creativity, featuring bold, eye-catching designs inspired by their software’s interface. Since I use Miro on a regular basis, I was excited to see what they would come up with. There’s something really cool about seeing designs that feature the tools you use every day—it makes the merch feel more personal and connected to your everyday life.
7. Google – The Ultimate Tech Giant’s Merch
I don’t think Google needs an introduction. If you don’t know what it is….how did you even get here? Google is probably the only company that can make Crocs and the ‘no connection’ page cool. I've always dreamed of being a Noogler at Google’s headquarters in San Francisco. I’m pretty sure with this merch, I could be able to fake my way past the front desk.
8. Webflow – No-Code, All Style
Webflow revolutionised web development and empowered designers with no-code tools. I enjoyed their simple yet stylish merch sporting their signature blue. However, I was a little bummed that their website didn't have more items, but it definitely reflects the clean, minimalist, modern aesthetic their platform is known for.
9. Adobe – Creativity Meets Sustainability
To be quite frank, I hate using Adobe. No one can explain the frustration of figuring out when to correctly use layer masks, clipping masks or smart objects or the endless battle of mastering the Pen Tool and Pathfinder unless they've experienced it first hand. But despite the learning curve (and occasional irritation), Adobe is undeniably a powerful tool that has shaped the creative industry. And I have to admit—they’ve channeled that same creative energy into some pretty, cool eco-friendly merch.
10. Notion – Productivity, But Make It Aesthetic
At first glance, Notion’s designs seem simple—clean, minimal, and understated. But if you know the software, you’ll quickly recognise the genius behind them. Much like Notion itself—a workspace for notes, task management, databases, and collaboration—their merch captures the same balance of organisation and adaptability. Much like its website states, it's more than just aesthetic: it’s a personalised tribute to the most productive app on the block—an unofficial labour of love.
Even though I don’t use pens anymore, I could totally see this pencil case as a really cute makeup bag!
6. Miro – Whiteboarding, but Make It Fashion
Miro is known for its collaborative online whiteboarding tool, used mostly by creative and remote teams. Their merch celebrates creativity, featuring bold, eye-catching designs inspired by their software’s interface. Since I use Miro on a regular basis, I was excited to see what they would come up with. There’s something really cool about seeing designs that feature the tools you use every day—it makes the merch feel more personal and connected to your everyday life.
7. Google – The Ultimate Tech Giant’s Merch
I don’t think Google needs an introduction. If you don’t know what it is….how did you even get here? Google is probably the only company that can make Crocs and the ‘no connection’ page cool. I've always dreamed of being a Noogler at Google’s headquarters in San Francisco. I’m pretty sure with this merch, I could be able to fake my way past the front desk.
8. Webflow – No-Code, All Style
Webflow revolutionised web development and empowered designers with no-code tools. I enjoyed their simple yet stylish merch sporting their signature blue. However, I was a little bummed that their website didn't have more items, but it definitely reflects the clean, minimalist, modern aesthetic their platform is known for.
9. Adobe – Creativity Meets Sustainability
To be quite frank, I hate using Adobe. No one can explain the frustration of figuring out when to correctly use layer masks, clipping masks or smart objects or the endless battle of mastering the Pen Tool and Pathfinder unless they've experienced it first hand. But despite the learning curve (and occasional irritation), Adobe is undeniably a powerful tool that has shaped the creative industry. And I have to admit—they’ve channeled that same creative energy into some pretty, cool eco-friendly merch.
10. Notion – Productivity, But Make It Aesthetic
At first glance, Notion’s designs seem simple—clean, minimal, and understated. But if you know the software, you’ll quickly recognise the genius behind them. Much like Notion itself—a workspace for notes, task management, databases, and collaboration—their merch captures the same balance of organisation and adaptability. Much like its website states, it's more than just aesthetic: it’s a personalised tribute to the most productive app on the block—an unofficial labour of love.
Even though I don’t use pens anymore, I could totally see this pencil case as a really cute makeup bag!
6. Miro – Whiteboarding, but Make It Fashion
Miro is known for its collaborative online whiteboarding tool, used mostly by creative and remote teams. Their merch celebrates creativity, featuring bold, eye-catching designs inspired by their software’s interface. Since I use Miro on a regular basis, I was excited to see what they would come up with. There’s something really cool about seeing designs that feature the tools you use every day—it makes the merch feel more personal and connected to your everyday life.
7. Google – The Ultimate Tech Giant’s Merch
I don’t think Google needs an introduction. If you don’t know what it is….how did you even get here? Google is probably the only company that can make Crocs and the ‘no connection’ page cool. I've always dreamed of being a Noogler at Google’s headquarters in San Francisco. I’m pretty sure with this merch, I could be able to fake my way past the front desk.
8. Webflow – No-Code, All Style
Webflow revolutionised web development and empowered designers with no-code tools. I enjoyed their simple yet stylish merch sporting their signature blue. However, I was a little bummed that their website didn't have more items, but it definitely reflects the clean, minimalist, modern aesthetic their platform is known for.
9. Adobe – Creativity Meets Sustainability
To be quite frank, I hate using Adobe. No one can explain the frustration of figuring out when to correctly use layer masks, clipping masks or smart objects or the endless battle of mastering the Pen Tool and Pathfinder unless they've experienced it first hand. But despite the learning curve (and occasional irritation), Adobe is undeniably a powerful tool that has shaped the creative industry. And I have to admit—they’ve channeled that same creative energy into some pretty, cool eco-friendly merch.
10. Notion – Productivity, But Make It Aesthetic
At first glance, Notion’s designs seem simple—clean, minimal, and understated. But if you know the software, you’ll quickly recognise the genius behind them. Much like Notion itself—a workspace for notes, task management, databases, and collaboration—their merch captures the same balance of organisation and adaptability. Much like its website states, it's more than just aesthetic: it’s a personalised tribute to the most productive app on the block—an unofficial labour of love.
Even though I don’t use pens anymore, I could totally see this pencil case as a really cute makeup bag!
Wrapping It Up
Who knew software companies had this much drip? These merch stores prove that branding doesn’t stop at the login screen. They represent the communities behind the software, tapping into the spirit of innovation and creativity. And there’s something oddly satisfying about wearing the tools that shape your day-to-day life.
It’s more than just merch—it’s a reminder of just how much these companies shape the way we see and live in the world. Their influence blurs the lines between work and life in the best way possible.
Rather than reinforcing the old narrative that work and home should be separate worlds, these brands embrace the idea that what we do is part of who we are. When work is built around creativity, problem-solving, and community, why shouldn’t it be something we carry with us—literally?
Now, if you’ll excuse me, I have some browsing (and, most likely, impulse-buying) to do.
Who knew software companies had this much drip? These merch stores prove that branding doesn’t stop at the login screen. They represent the communities behind the software, tapping into the spirit of innovation and creativity. And there’s something oddly satisfying about wearing the tools that shape your day-to-day life.
It’s more than just merch—it’s a reminder of just how much these companies shape the way we see and live in the world. Their influence blurs the lines between work and life in the best way possible.
Rather than reinforcing the old narrative that work and home should be separate worlds, these brands embrace the idea that what we do is part of who we are. When work is built around creativity, problem-solving, and community, why shouldn’t it be something we carry with us—literally?
Now, if you’ll excuse me, I have some browsing (and, most likely, impulse-buying) to do.
Who knew software companies had this much drip? These merch stores prove that branding doesn’t stop at the login screen. They represent the communities behind the software, tapping into the spirit of innovation and creativity. And there’s something oddly satisfying about wearing the tools that shape your day-to-day life.
It’s more than just merch—it’s a reminder of just how much these companies shape the way we see and live in the world. Their influence blurs the lines between work and life in the best way possible.
Rather than reinforcing the old narrative that work and home should be separate worlds, these brands embrace the idea that what we do is part of who we are. When work is built around creativity, problem-solving, and community, why shouldn’t it be something we carry with us—literally?
Now, if you’ll excuse me, I have some browsing (and, most likely, impulse-buying) to do.
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