EICMA is the world’s leading motorcycle trade fair, featuring two-wheel innovation, accessories, and rider gear for consumers and professionals.
Speakers
EICMA hosts presentations from leaders in the motorcycle and e-bike industries. Topics include safety, electrification, racing tech, and design innovation, with panels featuring brand CEOs, engineers, and competitive riders.
Types of Attendees
Motorcycle enthusiasts, e-bike retailers, R&D engineers, motorsport fans, and international media outlets.
Types of Exhibitors
Motorcycle and scooter manufacturers
Electric mobility startups
Parts, accessories, and gear suppliers
Motorsport technology developers
Fringe Events
Outdoor Demo Area: Test rides and performance showcases for new models.
Motolive Arena: Live racing, stunt shows, and entertainment.
Countries Represented
Exhibitors and visitors from Italy, Germany, Japan, India, the USA, Spain, and Brazil, with global media coverage.
Local guide
Milan, Italy, is a global business and fashion capital, offering world-class trade fair venues and high-end corporate exhibition spaces.
Getting around
Fiera Milano is accessible via Metro Line 1 (Rho Fiera station) and regional train services.
Car Rental
Car rental services are available at Milan Malpensa and Linate airports.
Rideshare and taxis
Uber, Bolt, and taxis operate city-wide, with airport transfers costing around €50.
parking
On-site parking available for 10,000 vehicles, costing €15 per day. Additional parking at Rho Shopping Center.
shuttle services
Shuttle services operate from key business hotels and Milan train stations.
public transportation
ATM metro and Trenord rail services provide seamless access to Fiera Milano.
Nearby
Need to get around? Use ATM Milano to find routes, schedules, and transport options.
Transport
Milan Malpensa Airport (MXP)
Linate Airport (LIN)
Milano Centrale Station
Accommodation
Excelsior Hotel Gallia
Ibis Milano Centro
NYX Hotel Milan
Restaurants
Il Luogo di Aimo e Nadia
Trattoria del Nuovo Macello
Ratanà
Bars and Nightlife
Nottingham Forest
Backdoor43
Ceresio 7
Coffee
Milan Roastery Starbucks
Cafezal
Taglio
Business Centers
Milan Innovation District (MIND)
Porta Nuova Business District
Bicocca Business Park
Booth maker options
Top providers for custom, modular, and sustainable exhibition swag.
A&M Production
Custom-built stands with premium finishes and modular elements for reuse and sustainability.
Expo Exhibition Stands
Reusable trade fair stand solutions with sustainable materials.
Henoto
Specializes in modular and sustainable exhibition stands, utilizing patented aluminum profiles to create eco-friendly and versatile designs.