MIDO 2025 in Milan is the world’s largest international eyewear show, presenting the latest designs and optical technologies.
Speakers
Optical designers, retail strategists, and eyewear manufacturers speak on fashion innovation, digital try-on, sustainability in materials, and global consumer insights.
Types of Attendees
Opticians, eyewear retailers, fashion buyers, lens distributors, and brand licensing managers.
Types of Exhibitors
Eyewear brands and frame manufacturers
Lens and optical technology suppliers
Retail systems and display solutions
Fringe Events
Fashion District: Design-forward eyewear presentations and brand activations.
Countries Represented
Italy, France, South Korea, China, USA, and Brazil.
Local guide
Milan, Italy, is a global business and fashion capital, offering world-class trade fair venues and high-end corporate exhibition spaces.
Getting around
Fiera Milano is accessible via Metro Line 1 (Rho Fiera station) and regional train services.
Car Rental
Car rental services are available at Milan Malpensa and Linate airports.
Rideshare and taxis
Uber, Bolt, and taxis operate city-wide, with airport transfers costing around €50.
parking
On-site parking available for 10,000 vehicles, costing €15 per day. Additional parking at Rho Shopping Center.
shuttle services
Shuttle services operate from key business hotels and Milan train stations.
public transportation
ATM metro and Trenord rail services provide seamless access to Fiera Milano.
Nearby
Need to get around? Use ATM Milano to find routes, schedules, and transport options.
Transport
Milan Malpensa Airport (MXP)
Linate Airport (LIN)
Milano Centrale Station
Accomodation
Excelsior Hotel Gallia
Ibis Milano Centro
NYX Hotel Milan
Restaurants
Il Luogo di Aimo e Nadia
Trattoria del Nuovo Macello
Ratanà
Bars and Nightlife
Nottingham Forest
Backdoor43
Ceresio 7
Coffee
Milan Roastery Starbucks
Cafezal
Taglio
Business Hubs
Milan Innovation District (MIND)
Porta Nuova Business District
Bicocca Business Park
Booth maker options
Top providers for custom, modular, and sustainable exhibition booths.
A&M Production
Custom-built stands with premium finishes and modular elements for reuse and sustainability.
Expo Exhibition Stands
Reusable trade fair stand solutions with sustainable materials.
Henoto
Specialises in modular and sustainable exhibition stands, utilizing patented aluminum profiles to create eco-friendly and versatile designs.